Creating a culture of quality by understanding clients’ needs, sharing knowledge and expertise and continuously learn. Taking the lead in translating the Board strategy of a Offshore Contractor & Maritime Services Provider to practical tools for all employees. It started with the Brand Strategy, followed by the Creative Concept and name giving as well as Advice & Support to bring everything to life, including the production of all communication items. We strategically selected the right route and combination of tools to activate and elevate a quality focused culture.